There is no secret about it; there are lots of women out there who have ditched their old tubes of chapstick for a much newer, more exciting product that delivers amazing results. This amazing new product comes in the form of orbs called EOS, and these revolutionary pots of lip balm are causing quite a stir in the marketplace.
EOS, otherwise known as Evolution of Smooth, is a $250 million company and is the second best-selling lip balm in the entire country. In fact, the product is so extraordinary that over 1 million units are sold every week. These lip balm necessities can be found in well-known retailers such as Walgreens, Walmart and even Amazon.
How did EOS lip balm become such a popular product and take over the beauty world so quickly? Well, there are several factors that led to the growth of this company and the popularity of this product. First, beauty editors of magazines such as Cosmo and Allure had ravishing reviews after using the product, which helped get the message out to many women. In addition, celebrities such as Miley Cyrus, Kim Kardashian and even Christina Aguilera were spotted with EOS in their personal make-up bags, which gave the product instant credibility and appeal with fans.
The creators wanted to create a lip balm that was fun to apply and use while also still being effective. In addition, EOS is made with organic ingredients and comes in exciting flavors such as honeydew and grapefruit.
In fact, there are plans in the works for other products from this growing company, which are sure to please both new and existing customers of this innovative brand.